Hi, I’m
Istvan Tamon
Performance Marketing Consultant
Let’s Maximize Your Paid Media Potential
Want To Work With Me?
Growth Starts with Better Marketing
As a performance marketing consultant, I help ambitious brands grow with data-driven strategy, high-ROI campaigns, and conversion-first creative.
Tired of throwing money at ads that don’t convert? If your acquisition feels unstable, plateaued, or inefficient, it’s rarely a tactical problem.
It’s structural.
I partner with growth-focused businesses to turn marketing into a profit engine, not just a cost center.
My Core Services
Paid Media Strategy & Management
Google Ads, Meta, LinkedIn, TikTok & more. Full-funnel strategies that deliver measurable ROI, not just traffic.
Fractional Marketing Director
Need strategic leadership without the full-time cost? I’ll lead your marketing like it’s my own, guiding your team, budget, and roadmap.
Marketing Audits & Growth Roadmaps
Get clarity on what’s working, what’s not, and where your best growth opportunities are hiding.
About me
Hi, I’m a senior paid media / performance marketing consultant with 11+ years of experience leading growth for brands across travel, e-commerce, SaaS, healthcare, hiring, and services. I’ve worked in-house, agency-side, and as a fractional CMO, which means I bring big-picture thinking and boots-on-the-ground execution.
I don’t believe in bloated strategies or fluffy decks, just marketing that works.
Let’s build something that grows with you!
Years in Paid Media
Million $ Budget Managed Globally
Brands I Supported
You’ve Got the Brand. Now You Need Growth That Sticks.
If your online marketing feels scattered, underperforming, or hard to measure, you’re not alone. Most businesses waste time and money chasing tactics instead of building a clear, strategic foundation.
Answers to Your Questions
When should I hire a performance marketing consultant?
When spend is significant but scaling is inconsistent, or when your internal team needs senior-level strategic direction.
Is a performance marketing consultant better than a digital marketing agency?
It depends on your stage. If you need high-level strategic oversight and structural clarity, a digital marketing consultant often delivers more focused impact.
Do you work with internal marketing teams?
Yes. Many engagements involve collaborating with internal marketing or growth teams.
How do you approach creating a paid media strategy?
I approach creating a performance marketing marketing strategy by first understanding your business goals, target audience, and competitive landscape.
I conduct a comprehensive analysis of your current online presence and identify opportunities for growth. Based on this information, I develop a tailored strategy that includes content marketing, social media, PPC, and other relevant channels.
The strategy is designed to be flexible and adaptable, ensuring it evolves with your business needs and market trends. Regular reviews and adjustments are made to keep the strategy aligned with your objectives and to achieve the best possible results.
How quickly can paid media scale?
Scaling depends on intent availability, profit margins, and structural readiness, not just budget increases.
How do you handle paid advertising campaigns (PPC)?
 I continuously monitor and optimize the campaigns to ensure maximum ROI, adjusting bids, refining ad copy, and testing different strategies. Regular performance reports keep you informed of progress and results, ensuring transparency and alignment with your business objectives.
How do you measure success in digital marketing campaigns?
I measure success in digital marketing campaigns by tracking key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates (CTR), order values, and return on investment (ROI).
I use analytics and data visualization tools to monitor these metrics and assess campaign performance. Regular reports are provided to highlight achievements, identify areas for improvement, and ensure alignment with your business goals. This data-driven approach ensures that your digital marketing efforts are effective and continuously optimized for maximum impact.
Proven Results
How I contribute to business’ growth.
Expedia
Partner Growth Marketing
Ality
Head of Paid Media
Publicis Media
Director of Paid Search
Ready to Turn Your Paid Search Into a Growth Engine?
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Contact
📞 Book a strategy call.
📩 Send a message to say hello.