How the Brain Responds to Marketing

How the Brain Responds to Marketing

Module 5: Neuromarketing – How the Brain Responds to Marketing Opening: Welcome to Module 5 of our Online Marketing Psychology course! In this module, we’re diving into neuromarketing—the fascinating field that studies how our brains react to marketing stimuli....
Persuasion Techniques in Visual Marketing

Persuasion Techniques in Visual Marketing

Module 4: Persuasion Techniques in Visual Marketing Opening: Welcome to Module 4 of our Online Marketing Psychology course! So far, we’ve covered cognitive biases and persuasive copywriting, but words alone aren’t enough – visuals play a crucial role in...