Each campaign in your AdWords account should have a single:

Each campaign in your AdWords account should have a single:

Ad group
Maximum CPC bid
Business goal
Landing page

Explanation: With AdWords, you’ll organize your account into separate campaigns, with each campaign focusing on a single business goal, such as driving traffic to your website, or offering a particular product or service. If your business serves several geographic areas, you might want to create a separate campaign for each location. Read more here

See all AdWords Fundamentals Questions and Answers here.

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