Julian wants to reach potential customers based on the type of device they’re using, but he doesn’t know how his campaign performs on different devices. How can Julian find meaningful data that will help him decide which devices to target?

Julian wants to reach potential customers based on the type of device they’re using, but he doesn’t know how his campaign performs on different devices. How can Julian find meaningful data that will help him decide which devices to target?

Set up an experiment to test which device he should target
Create multiple ad groups that target different devices and monitor the results
Segment his campaign statistics table by device
Create multiple campaigns that target different devices and monitor the results

Explanation: A category (like ad type or day of the week) that you can add to your campaign’s tables and charts in order to organize your performance data around that criteria. Read more here

See all AdWords Fundamentals Questions and Answers here.

My Latest Posts

Here’s what I’ve been writing about lately.

Google Ads Account Audit: A Step-by-Step Guide

Google Ads Account Audit: A Step-by-Step Guide Google Ads is a powerful platform for driving targeted traffic, generating leads, and increasing revenue. However, over time, campaigns can become inefficient due to poor account structure, irrelevant keywords, outdated...

The Ethics of Marketing Psychology – Persuasion vs. Manipulation

Module 10: The Ethics of Marketing Psychology – Persuasion vs. Manipulation Opening: Welcome to Module 10 of our Online Marketing Psychology course! So far, we’ve explored how psychology influences consumer behavior and how brands use these insights to drive...

Read More

Let's Work Together!

Tired of guessing with your digital marketing? Let’s work together to create a data-driven strategy that delivers real results. Contact me to learn more about how I can help you grow your business online.

Get in touch

Location

London / Budapest

support@istvantamon.com

Follow Me