by Istvan | Feb 25, 2018 | AdWords Fundamentals
Which is a benefit of advertising online? Reach people who are likely interested in what you’re advertising Increase your position in organic search results Automatically collect information about potential customers Make money by showing ads on your website...
by Istvan | Feb 25, 2018 | AdWords Fundamentals
Google Analytics can help you learn more about the behavior of your client’s customer’s, because it shows you how: Likely they are to become a regular customer Likely they are to click her ads They interact with her website They perceive her products...
by Istvan | Feb 25, 2018 | AdWords Fundamentals
Anne-Marie’s business goal is to generate online sales of her handmade purses. Her AdWords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on...
by Istvan | Feb 25, 2018 | AdWords Fundamentals
Your ad can show to a user when a targeted language matches: The language of websites a user visits most often A user’s Google interface language setting A user’s operating system language A user’s browser setting Explanation: Your ads can appear for...
by Istvan | Feb 25, 2018 | AdWords Fundamentals
What’s a benefit of having multiple ads in that ad group? Ads are only eligible to show ad extensions if there are more than one ad in that ad group Ads are only eligible to show at the top of the page if there are more than one ad in that ad group AdWords will...
by Istvan | Feb 25, 2018 | AdWords Fundamentals
Your client wants to improve her ad position. What would you recommend? Improve ad quality and increase bid amount Improve Quality Score and decrease bid amount Add more keywords and increase daily budget Make the ad headline longer and more descriptive...